Everyone at some point dreams of driving a luxury car someday. And when you get to the point in life where you can finally afford one, the practicality of it comes into question, right? While a luxury vehicle brands boast high-end features, high-quality materials, and superior design, however, is it really worth the extra money you'd spend on it? Our experienced staff here at BMW of Dayton located at 7124 Poe Ave Suite 3, Dayton, OH explains why buying luxury is definitely worth the investment. Call 888-889-5997 to set up a test drive.

Brand Name

One main reason shoppers choose luxury vehicles over mainstream mass-market models is the brand name. For many people, it's important to own a car with an excellent reputation as being up-scale, safe, and reliable.


High-end luxury vehicles are filled with nicer materials than mainstream mass-market vehicles. For example, luxury car brands use high-end leather upholstery, real wood trim, soft-touch plastics that look more luxurious than lesser quality plastics, and brushed aluminum accents instead of chrome plated plastics. You'll also notice the detailed stitching and overall assembly of a luxury BMW to be very precise and on-point.

Luxury car brands are continuously moving forward with cutting-edge designs. High-end materials don't stop with the interior in mind. BMW engineers use carbon fiber reinforced plastic components in the engine, hood, front splitter, rear diffuser, spoiler, and to reinforce the door and side panels to minimize the overall weight of the vehicle.

Ride and Handling

Many drivers find that luxury vehicles offer better handling and an improved ride when compared to mainstream models. This is especially true when looking at sport-themes brands like BMW. BMW offers high-output TwinPower Turbo engines, sport-tuned chassis, M sport brakes, and the M Sport Differential -the first of its kind-to help navigate sharp corners.

Less Depreciation

There are several affordable ways to get behind the wheel of a luxury BMW. Leasing a BMW is one way. A luxury vehicle such as a BMW has a lower rate of depreciation and has a high resale value, which means you can find great lease deals.

A second option is to consider purchasing a used BMW. You'll save thousands of dollars by steering clear of first-year depreciation. A certified pre-owned BMW is an excellent option in saving you thousands of dollars, and these vehicles come with the certainty of comprehensive, unlimited mileage warranties. Click here for details on CPO BMW vehicles.

Certified Executive Loaner vehicles are another option for saving you money. We set aside new vehicles for you to use to run errands or to get back and forth to work while your BMW is in for service. We then sell these vehicles at a reduced price. These vehicles are like new with a used BMW price tag. They are well-maintained, have very low miles, and come with new-car warranties.


You've heard that old saying, "you get what you pay for." It's true. While luxury vehicles do cost more than mass-market vehicles, they really are worth the money when you look at overall quality. Luxury vehicles like BMW have an upscale design, high-end interior materials that will last, and advanced engineering in the engine, chassis, and component designs giving you a comfortable and safe ride. Stop into our BMW of Dayton showroom located at 7124 Poe Ave Suite 3, Dayton, OH to talk to one of our friendly sales associates. Call 888-889-5997 to set up a test drive. We're just a short drive from Centerville, Springboro, Lebanon, Oakwood, Kettering, and Vandalia.